Some begin quietly. In the corners of Pune’s Kothrud. In the dusty air of Market Yard. In the steady hands of someone who believed quality doesn’t need to shout, it just needs to stay.New Aaiji Traders, the parent legacy, didn’t need introductions. For over 20 years, they let their products speak, 2600+ items, handpicked origins, loyal relati

Fast food is often associated with quick service, but true excellence in this industry requires much more than speed. It calls for consistency, flavor, and the ability to satisfy customers with every bite. For more than 15 years, we have proudly stood as the country’s leading fast food retailer, setting benchmarks in taste and service. Our journe

For centuries, sweets have been at the heart of celebrations, traditions, and joyful gatherings. Yet, as awareness about health and nutrition continues to grow, many people are rethinking their relationship with sugar. The dilemma is clear: how do we continue to enjoy the luxury of desserts without the negative impact of refined sugar? Enter Sugart

Desiccated coconut is a popular ingredient known for its rich flavor and versatile applications. Made by grating, dehydrating, and processing the fresh meat of mature coconuts, this natural, unsweetened product is free from artificial coloring and preservatives. It delivers the authentic taste of fresh coconut while offering a convenient and long-l

Desiccated coconut is a popular ingredient known for its rich flavor and versatile applications. Made by grating, dehydrating, and processing the fresh meat of mature coconuts, this natural, unsweetened product is free from artificial coloring and preservatives. It delivers the authentic taste of fresh coconut while offering a convenient and long-l